“Guest from the West,” The Australian, January 9, 1975, p. 7.

Lang Hancock, West Australian secessionist and money mountain maker, is to be the guest of honour at the launching of Australia’s new “free enterprise” political party in Sydney on January 25.

The name of the new party is still being kept secret. But organiser Dr Duncan Yuille, the former secretary of the ferociously anti-government GP’s Society, is hoping most Australians will be familiar with the name shortly.

The ceremony, to be attended by around 200 guests, will be held in the Sydney Opera House. The next day, (Australia Day, which Dr Yuille believe to be very appropriate), there’ll be a press conference at which the aims and strength of the party will be aired.

At first glance, the selection of Lang Hancock as guest of honour appears significant. Mr Hancock flew Dr Yuille from Sydney to the Pilbara in his personal jet for a quick visit last month. Also on the aircraft was Mr John Singleton, the advertising man responsible for the now notorious Liberal election advertisements in NSW during the 1974 campaign. Mr Singleton is arranging publicity and an advertising campaign for the party.

Will Lang Hancock be using part of his personal fortune to help bank-roll the new party?

“I don’t support political parties financially,” he retorted, when the question was put to him yesterday. “I haven’t got any money. I’ve spent all my money getting one out of the ground.” (We think he was speaking figuratively.)

Mr Hancock said he is not a member of the party, although naturally enough he supports its free enterprise objectives. However, at the moment he refuses to entirely rule out the possibility of eventual membership.

“That’s in the future. I wouldn’t speculate on it,” he said.