John Singleton with Bob Howard, Rip Van Australia (Stanmore: Cassell Australia, 1977), pp. 173-76, under the heading “Monopolies”.
A frequent criticism levelled at laissez-faire economics is that under such a system it wouldn’t be long before a few greedy people control everything. In other words, unless the government steps in to stop them, monopolies will rear their ugly heads. These, we are told, are bad, for three reasons: (1) they charge very high prices with im[p]unity; (2) they don’t have to offer a fair or good service; and (3) they are powerful enough to forcefully prevent competition. Because they have a monopoly, they do not have competition to worry about, and therefore can hold the helpless consumer over the proverbial barrel. In addition, so low has the reputation for businessmen sunk (and not without some justification), it is claimed that should someone try to compete, the monopolist will stop at nothing to bankrupt them.
Our personal experience over the last few years has shown that these beliefs are perhaps the most widespread and tenaciously held of all the beliefs about a free market. It has been particularly noticeable that they exert great influence over economic students in our high schools. It is important, then, that they should be carefully examined.
If we look around the Australian economy today, using the above three criteria, what, if any, “anti-monopolies” can we find? What companies are there that charge exorbitant prices, offer lousy service, and act to prevent (by force if necessary) competition? By these criteria, there is at least one such monopoly and it stands head and shoulders above its rivals: Australia Post. Nearest to it on the scale of extortion, inefficiency and standover tactics, are Telecom, and the various Public Transport Commissions. Crazily the government which is supposed to step in and protect us from monopolies, actually creates the worst of them.
Private enterprise could and would compete with the Post Office, Telecom and the field of public transport if it wasn’t stopped by law from doing so, and could easily provide better services and products at lower prices.
To add insult to injury, those monopolies that have existed, or do exist, that are generally viewed as free market monopolies are nothing of the sort. A genuine free market monopoly would be one that comes into being on the open market without the benefit of any government granted privileges: no tax concessions, no tariffs, no wage restrictions, no subsidies, no quotas, no government competition restrictions, no land grants, etc. Analysis of the economic history of many of the largest companies in, for example, the United States, has clearly shown how these companies have grown, not in spite of government restrictions, but precisely because of government restrictions.1 They have used the government to gain advantages over their competition and have grown up in an artificial and protected environment. It can probably be said that multinational companies would not be so large or so dominant today had they not had this assistance throughout their history.
A company trying to hold a monopoly on a truly free market is like a football team trying to remain premiers forever. When a team is last in the competition, they have everything to gain and nothing to lose. They have incentive, because they have a real, visible goal, and a struggle ahead that dominates irrelevancies such as personality conflicts within their own team — such trappings are a luxury they cannot afford. They train harder, try harder, think harder. They experiment and develop new combinations and styles. They have to if they are to win. Once they have won, however, then troubles start. Incentive gradually or quickly dies, ego problems arise, players become so involved in the glory they forget about the work. Pressures increase, conflicts grow and eventually the team falls apart. Good players get bought up by the up-and-coming clubs at higher and higher prices, and the club is back to square one. And the cycle continues.
The same tendencies are true of businesses. There are, in addition, other factors — the problems of size. The larger a company becomes, the more bureaucratic and inefficient it becomes. Its staff work rigidly to schedule, whereas in small companies they are more likely to work any and all hours of any and all days. These simple human factors ensure that enough small companies will always start and survive to challenge the big ones. They are assisted by several important economic factors.
If a monopolistic company charges low prices and offers a good service, then, even though it’s a monopoly, we have no cause for complaint. If, however, it increases its prices, or its product or service deteriorates, then it provides an opening for a competitor. A bad service or product means that people would be willing to try an alternative and so there is a chance for a competitor to establish itself and make a profit. High prices means that the profitability of that industry is high, which attracts investment money, and also offers the chance of undercutting to gain a share of the market.
This new competition could be supplied by single small companies, single large companies, or groups of either of these. Either way, they could muster the economic strength to survive in most cases if the monopolist tried to bankrupt them using its economic power. Another economic factor that is often overlooked is the strange paths that competition can take. Stainless steel, for example, is normally much more expensive to use than copper. However, if a copper monopolist raised his prices high enough he would not only soon have to compete with competitors in his own field, he would have to compete with stainless steel as well. If the price of refrigerators rose too high, many people would repair or simply make do with their old one, and buy a new lounge suite instead, figuring that if they have to spend that much money, they’d rather spend it on the new lounge than a fridge. Similarly, airlines compete with roads, rail and sea traffic. Manual labour competes with automatic equipment (it is interesting in this regard that even very expensive automatic equipment becomes feasible as the incidence of industrial disputes increases). As long as the government doesn’t interfere, domestic products compete with imported products. Natural materials and fibres, compete with synthetic ones.
All of these possibilities offer us, as consumers, alternatives in the face of monopoly. Thus, even if a company succeeds in the difficult task of establishing a free market monopoly, there are many constraints on the abuse of that position. The only time that we can get into trouble is when government interference prevents us from exercising our right to choose among the alternatives. This has frequently happened, but it hasn’t been the government that has been blamed. It has should have been in every instance.
After successfully creating a number of exploitative and coercive monopolies, the U.S. Government turned around and compounded its original error by passing the anti-trust legislation. Alan Greenspan, former President Ford’s Chief Economic Adviser, had this to say about the U.S. anti-trust laws: “The entire structure of anti-trust statutes in this country is a jumble of economic irrationality and ignorance. It is the product: (1) of a gross misinterpretation of history, and (2) of rather naive, and certainly unrealistic economic theories.”2 These laws are non-specific, and can be applied ex post facto: that is, you can do something today that is legal, but find that next year the government decides it should have been illegal and thus fines you for it. In fact, the anti-trust laws provide for the possibility of retroactive or ex post facto treble damage suits. Because the laws are non-specific, they have to be interpreted. Thus far, they have been interpreted as follows:3 (1) If a business charges prices that are judged to be too high, it can be prosecuted for monopoly or “intent to monopolise”. (2) If prices are too low, it can be prosecuted for “unfair competition” or “restraint of trade”. (3) If it charges the same prices as everyone else, it can be prosecuted “collusion” or “conspiracy”. As has been said before, such is the tyranny of non-specific law.
There are perhaps no better examples to be found of completely irrational and absurd mental gymnastics than some of the decisions handed down in anti-trust cases in the U.S.A. If they weren’t so grotesque, they would be funny. Anti-trust laws in this country would be the worst thing we could do to prevent market abuses. And yet this is frequently suggested as a desirable step for the Australian Government to take. The best protection we can have is the free and open competition of a free market.
If businesses are not able to use the coercive power of government to help line their pockets, they can only resort to providing customers with products that they want at prices they can afford. Whatever problems arise in such a situation will have to be solved by other means. That they will arise is certain — life would be dull without them — but they will not be nearly as bad as those that government meddling has already caused, and will continue to cause until we can get it out of the economy. Because government is the one and only monopoly we should all properly fear.
Footnotes
- See in particular Gabriel Kolko, The Triumph of Conservatism; and Railroads and Regulations: 1877-1916; Arthur Ekirch, The Decline of American Liberalism; James Weinstein, The Corporate Ideal in the Liberal State 1900-1918; and Murray Rothbard and Ronald Radosh (eds), A New History of Leviathan. ↩
- Alan Greenspan, “Antitrust”, in Ayn Rand, Capitalism, the Unknown Ideal, Signet Books, New American Library, New York, N.Y., 1967, p. 70. ↩
- See Ayn Rand, Capitalism, the Unknown Ideal; A.D. Neale, The Anti-Trust Laws of the U.S.A.; Harold Fleming, Ten Thousand Commandments; and D.T. Armentano, The Myths of Anti-Trust. ↩