Nancy Berryman, The Sun-Herald, March 25, 1979, p. 9.
Is John Singleton mounting a new advertising campaign to change his own rumbustious image?
A new, totally different John Singleton emerged this week — a man who believes in God, writes poetry, raises budgies and cultivates flowers.
Wait on, can this be the same hell-raiser and policeman kisser we’ve all heard so much about?
The millionaire Singleton of ocker ads and Saty night dogs who has appeared in court twice in the last month charged with assault?
According to the man himself and his loyal bank of friends, John Singleton is a man of many parts.
And the punchy one that keeps hitting the headlines has been blown out of all proportion, Singleton told me last week in an exclusive interview.
Friends say his latest sortie into the courts has him worried. But it was a jovial, good natured Singleton who talked for an hour about violence, businessmen, drink … and poetry.
ON VIOLENCE: “I abhor violence,” he said.
“I don’t think I’ve initiated a fight ever … I can only think of about four or five times …”
ON BUSINESSMEN: As friends of Singleton will tell you he likes the company of boxers, footballers and rodeo stars. They’re his kind of people.
“I spent 20 years in business and I feel immense sympathy for the majority of businessmen,” he said. “They live in an unreal world, doing unreal things, trying to make themselves feel important.”
“I said I would get out when I turned 35 and I did.”
ON DRINK: Singleton also dismissed suggestions that he can get aggressive after a few drinks as “absolutely ridiculous.”
“Drink has a similar effect on everyone. It exaggerates the mood you’re in. If you’re in a good mood you get happier. If you’re down in the dumps it doesn’t help.”
According to Singleton, he doesn’t often get down in the dumps. “I just think about how fantastic life is.”
ON HIS TV SHOW: Referring to his suspension from Channel 10:
“I’ve tried to put it out of my mind. It was successful for a new show. It beat the Rugby League in the ratings.”
He accused Channel 10 of acting as its own judge and jury.
“I’m old-fashioned enough to believe you should always wait and find out the truth.”
“I read what Channel 10 had to say in the papers but what I have to say I’ll say face-to-face.”
“That’s the right thing to do.”
ON POETRY: Apart from breeding budgerigars and doves, growing flowers, collecting good paintings he also writes.
Already in print is a children’s book called Vic the Viking, published in 1969, which he wrote under the name Eric the Red.
And lately, he’s taken to poetry. It’s ironic, he said, that his first poem to go public — it was recorded and set to music by close friend John Laws who played it on his radio program on Monday — should so aptly describe the events of the week.
It’s called Criticism and we quote a little of it:
A VERSE FROM THE OCKER AD MAN
And the rose was red
And beautiful among the grass
And trees and in the earth
And criticism came together,
As criticism does, and sat around the rose,
As criticism does, and spoke and acted
Without thinking as criticism does.
And the red was too red and the petals were too soft and criticism took.
Them off and smiled and nodded.
As criticism does.
ON FAILURE: Getting dumped is nothing new to him, he said.
“I’ve been dumped lots of times. The worst time was when I was just a kid, starting out on my own in advertising at 26 years of age.”
“I had a run in with Kerry and Clyde Packer. One thing followed another and the agency was suspended.”
“I had no income but I stuck it out. As a result I built the most successful agency in Australia from that disastrous beginning and finished up with Kerry Packer as one of my best friends.”
At 37 and retired from advertising, a challenge is what makes John go.
He’s already made a million, bought his harbourside home with swimming pool, private beach and tennis court and married a beautiful woman — former top international model and television personality, Maggie Eckhardt.
Right now the challenge is to make Australia the world’s biggest rodeo centre. He also wants to make rodeo more popular than Rugby League.
“One of the things I’m proud of is that I was Australia’s most unsuccessful politician. And having met most of the successful ones I reckon that’s the ultimate accolade.”
“Proud” is a word Singleton uses often.
There are two things in life according to the Singleton code; reputation and pride.
“The first is what other people think of you, and that’s unimportant. The second is what you think of yourself and that is important.”
“My reputation may be in doubt but my pride will never be in doubt.”
- Governments Consume Wealth — They Don't Create It
- Singo and Howard Propose Privatising Bondi Beach
- Singo and Howard Speak Out Against the Crackpot Realism of the CIS and IPA
- Singo and Howard on Compromise
- Singo and Howard on Monopolies
- Singo and Howard Support Sydney Harbour Bridge Restructure
- Singo and Howard on Striking at the Root, and the Failure of Howard, the CIS and the IPA
- Singo and Howard Explain Why Australia is Not a Capitalist Country
- Singo and Howard Call Democracy Tyrannical
- Singo and Howard on Drugs!
- Simpleton sells his poll philosophy
- Singo and Howard Decry Australia Day
- Singo and Howard Endorse the Workers Party
- Singo and Howard Oppose the Liberal Party
- Singo and Howard Admit that Liberals Advocate and Commit Crime
- Up the Workers! Bob Howard's 1979 Workers Party Reflection in Playboy
- John Whiting's Inaugural Workers Party Presidential Address
- John Singleton and Bob Howard 1975 Monday Conference TV Interview on the Workers Party
- Singo and Howard on Aborigines
- Singo and Howard on Conservatism
- Singo and Howard on the Labor Party
- Singo, Howard and Hancock Want to Secede
- John Singleton changes his name
- Lang Hancock's Foreword to Rip Van Australia
- New party will not tolerate bludgers: Radical party against welfare state
- Singo and Howard introduce Rip Van Australia
- Singo and Howard on Knee-Jerks
- Singo and Howard on Tax Hunts (Lobbying)
- Singo and Howard on Rights
- Singo and Howard on Crime
- Singo and Howard on Justice
- Singo and Howard on Unemployment
- John Singleton on 1972 cigarette legislation
- Singo and Howard: Gambling Should Neither Be Illegal Nor Taxed
- Holed up, hold-up and holdout
- The libertarian alternative vs the socialist status quo
- Workers Party Platform
- Singo and Howard Join Forces to Dismantle Welfare State
- Singo and Howard on Business
- Singo and Howard on Discrimination
- Singo and Howard on the Greens
- Singo and Howard on Xenophobia
- Singo and Howard on Murdoch, Packer and Monopolistic Media
- Singo and Howard Explain that Pure Capitalism Solves Pollution
- Singo and Howard Defend Miners Against Government
- Singo and Howard on Bureaucracy
- Singo and Howard on Corporate Capitalism
- The last words of Charles Russell
- Ted Noffs' Preface to Rip Van Australia
- Right-wing anarchists revamping libertarian ideology
- Giving a chukka to the Workers Party
- Govt "villain" in eyes of new party
- "A beautiful time to be starting a new party": Rand fans believe in every man for himself
- Introducing the new Workers' Party
- Paul Rackemann 1980 Progress Party Election Speech
- Lang Hancock 1978 George Negus Interview
- Voices of frustration
- Policies of Workers Party
- Party Promises to Abolish Tax
- AAA Tow Truck Co.
- Singo and Howard on Context
- Singo and Howard Blame Roosevelt for Pearl Harbour
- Singo and Howard on Apathy
- Workers Party is "not just a funny flash in the pan"
- Singo and Howard on Decency
- John Singleton in 1971 on the 2010 Federal Election
- Matthew, Mark, Luke & John Pty. Ltd. Advertising Agents
- Viv Forbes Wins 1986 Adam Smith Award
- The writing of the Workers Party platform and the differences between the 1975 Australian and American libertarian movements
- Who's Who in the Workers Party
- Bob Howard interviewed by Merilyn Giesekam on the Workers Party
- A Farewell to Armchair Critics
- Sukrit Sabhlok interviews Mark Tier
- David Russell Leads 1975 Workers Party Queensland Senate Team
- David Russell Workers Party Policy Speech on Brisbane TV
- Bludgers need not apply
- New party formed "to slash controls"
- The Workers Party
- Malcolm Turnbull says "the Workers party is a force to be reckoned with"
- The great consumer protection trick
- The "Workers" speak out
- How the whores pretend to be nuns
- The Workers Party is a Political Party
- Shit State Subsidised Socialist Schooling Should Cease Says Singo
- My Journey to Anarchy:
From political and economic agnostic to anarchocapitalist
- Workers Party Reunion Intro
- Singo and Howard on Freedom from Government and Other Criminals
- Singo and Howard on Young People
- Singo and Howard Expose how Government Healthcare Controls Legislate Doctors into Slavery
- Singo and Howard Engage with Homosexuality
- Singo and Howard Demand Repeal of Libel and Slander Laws
- Singo and Howard on Consumer Protection
- Singo and Howard on Consistency
- Workers Party is born as foe of government
- Political branch formed
- Government seen by new party as evil
- Singo and Howard on Non-Interference
- Singo and Howard on Women's Lib
- Singo and Howard on Licences
- Singo and Howard on Gun Control
- Singo and Howard on Human Nature
- Singo and Howard on Voting
- Singo and Howard on
- Singo and Howard on Education
- Singo and Howard on Qualifications
- Ron Manners on the Workers Party
- Singo and Howard Hate Politicians
- Undeserved handouts make Australia the lucky country
- A happy story about Aborigines
- John Singleton on Political Advertising
- Richard Hall, Mike Stanton and Judith James on the Workers Party
- Singo Incites Civil Disobedience
- How John Singleton Would Make Tony Abbott Prime Minister
- The Discipline of Necessity
- John Singleton on the first election the Workers Party contested
- Libertarians: Radicals on the right
- The Bulletin on Maxwell Newton as Workers Party national spokesman on economics and politics
- Singo and Howard: Australia Should Pull Out of the Olympics
- Singo and Howard Like Foreign Investment
- Mark Tier corrects Nation Review on the Workers Party
- The impossible dream
- Why can't I get away with it?
- The bold and boring Lib/Lab shuffle
- Time for progress
- The loonie right implodes
- Max Newton: Maverick in Exile
- John Singleton on refusing to do business with criminals and economic illiterates
- Censorship should be banned
- "Listen, mate, a socialist is a bum"
- John Singleton on Advertising
- John Singleton on why he did the Hawke re-election campaign
- Sinclair Hill calls for dropping a neutron bomb on Canberra
- Bob Howard in Reason 1974-77
- John Singleton defends ockerism
- Singo and Howard talk Civil Disobedience
- The Census Con
- Singo and Howard Oppose Australian Participation in the Vietnam War
- Did John Singleton oppose the mining industry and privatising healthcare in 1990?
- Bob Carr in 1981 on John Singleton's political bent
- John Singleton-Ita Buttrose interview (1977)
- John Singleton on elections: "a Massive One-Day Sale!"
- John Hyde's Progress Party praise
- King Leonard of Hutt River Declares Defensive Just War Against Australia the Aggressor
- Singo says Lang Hancock violated Australia's 11th commandment: Thou Shalt Not Succeed
- Singleton: the White Knight of Ockerdom
- John Singleton bites into Sinclair Hill's beef
- Save Parramatta Road
- 1979 news item on new TV show John Singleton With a Lot of Help From His Friends
- Smoking, Health and Freedom
- Singo and Howard on Unions
- Singo and Howard Smash the State
- Singo and Howard on the big issue of Daylight Saving
- Come back Bob - It was all in fun!
- A few "chukkas" in the Senate for polo ace?
- Country Rejuvenation - Towards a Better Future
- Singo and Howard on Profits, Super Profits and Natural Disasters
- John Singleton's 1977 pitch that he be on a committee of one to run the Sydney 1988 Olympics for profit
- Thoughts on Land Ownership
- 1975 Max Newton-Ash Long interview on the Workers Party
- The Electoral Act should allow voters to choose "none of the above"
- The great Labor Party platform: first or last, everybody wins a prize
- The politics of marketing - laugh now, pay later
- Singo and Howard call Australia fascist and worse
- The mouse will roar
- Viv Forbes and Jim Fryar vs Malcolm Fraser in 1979
- Quip, Quote, Rant and Rave: four of Viv Forbes' letters to the editor in The Australian in 1979
- Australia's First Official Political Party Poet Laureate: The Progress Party's Ken Hood in 1979
- Hancock's playing very hard to get
- Harry M. Miller and The Australian disgrace themselves
- Ocker ad genius takes punt on art
- John Singleton 1976 ocker Monday Conference Max Harris debate
- John Singleton mocks university students on civil liberties and freedom of choice in 1971
- Murray Rothbard championed on Australian television in 1974 (pre-Workers Party!) by Maureen Nathan
- John Singleton profile in 1977 Australian MEN Vogue
- I think that I shall never see a telegraph pole as lovely as a tree
- Ralph Nader vs John Singleton on Consumer Protection
- John Singleton's first two "Think" columns in Newspaper News, 1969
- Singo and Howard on Ballet
- Product innovation comes first
- Protect who from a 'mindless' wife?
- A party is born
- Tiny Workers' Party gives us a hint
- John Singleton on the ad industry, consumerism and innovation
- Workers Party Economic Policy Statement, December 1975
- Lang Hancock on the Workers Party, secession and States Rights
- John Singleton and Howard on Government Largesse
- Counterculture must exclude government handouts
- John Singleton's 1974 Federal Liberal Election Campaign Ads
- John Singleton believes in the Workers Party
- Write-up of John Singleton's 1978 speech to the Australian Liberal Students Association
- Singo in 1987: "Joh doesn't go far enough ... I want absolute deregulation of the economy"
- Maxwell Newton chapter of Clyde Packer's No Return Ticket (1984)
- Singo and Howard on Totalitarian Socialism and Voluntary Socialism
- Rip Van Australia on Ripoff Vandals Taxing Australia
- Singo and Howard beg for tolerance
- John Singleton's 1985 advertising comeback
- Singo and Howard Demand End to Public Transport
- John Singleton and Howard on Fred Nile, Festival of Light, FamilyVoice Australia and the Christian Lobby
- Capitalism: Survival of the Fittest
- Return Australia Post to Sender
- Singo and Howard on Public Utilities
- John Singleton and Howard say monarchy should be funded by monarchists alone
- John Singleton on cigarette advertising
- Singo in 1972 on newspapers' demise
- John Singleton farewells Bryce Courtenay
- John Singleton on Australian political advertising in 1972
- Gortlam rides again
- Announcement that Lang Hancock will be guest of honour at the Workers Party launch
- John Singleton on trading stamps, idiot housewives and government
- 1975 John Singleton-Sir Robert Askin Quadrant Interview
- Singo asks two prickly questions
- VIOLENCE, TV BAN, DRINK - SINGO SPEAKS HIS MIND
- Why John Singleton can't keep a straight face
- Why John Singleton Defends Smokers Rights
- Tony Dear on Paul Krutulis, the Workers Party and murder
- An Ode to Busybodies
- Progress Party and Workers Party lead The Australian
- How many tits in a tangle?
- Viv Forbes in 1978 on loss-making government, the Berlin Wall and misdirected blasts of hot-air
- John Singleton wants the Post Office sold and anti-discrimination legislation scrapped
- A speech from the Titanic
- A crime must have a victim
- John Singleton vs Australia Post
- Minimum wages the killer
- Has Fraser got his priorities all wrong?
- John Singleton says "the royal family should be flogged off to the U.S."
- John Singleton vs Don Chipp and the Australian Democrats
- John Singleton vs Don Lane
- John Singleton. Horseracing. Why?
- John Singleton's 1986 reflection on the Workers Party
- Bob Howard in 1978 on libertarianism in Australia
- John Singleton on the stupidity of anti-discrimination laws
- Thou shalt know the facts ... before thou shoot off thou mouth
- Charity: An Aesop Fable
- Bob Howard announces the Workers Party in freeEnterprise
- New improved moon
- Announcing people ... YES, people!
- Creativity in advertising must be pointed dead on target
- John Singleton on barriers to, and opportunities for, effective communication
- Wayne Garland on John Singleton on Advertising
- John Singleton schools ad course
- John Singleton: advertising awards
- Mr Singleton Goes to Canberra for Australian Playboy
- John Singleton on his TV career for Australian Playboy
- John Singleton sacked for telling the truth about Medicare