John Singleton, “How the whores pretend to be nuns,” Nation Review, August 27-September 2, 1976, p. 1116.

Whenever two or three are under attack you will find that some two or three will always gather together in the hope that the rock will hit someone else.

This is known as the law of association, conference, committee and scared shitless. And because the advertising industry cops the occasional rock it is only natural that it huddles together even more than most, as follows:

1. The advertisers. These are the lovely people who spend all the money. They are known in the trade as clients and most clients have employees who are known as advertising managers. They have very little to do and therefore are keen to huddle together as often as possible to keep warm and also to have someone to talk to.

Naturally anyone who is halfway important in any decent client company figures advertising is a wank in any event and therefore the ad managers who finish up on this association of advertisers are normally nonentities and have no say over their company’s policies in any event.

Therefore this particular association (AANA) has as many meetings as possible to decide as little as possible which is as harmless as possible as is also all okay as far as I am concerned.

2. The media. They run the show. If anyone wants to advertise it is a great help to have somewhere to run the advertisement. And naturally the media is not made up of too many people. There are a couple of TV and radio stations which are licensed by the government to print money. And also a couple of adventurers who print newspapers and magazines instead of money; and when I say instead I really mean instead.

And because they are so few they are in a pretty strong position and are also pretty anxious that the people who book the ads are better than ten to one to pay their bills.

So naturally the media huddles together and calls itself a council and does its best to make life unbearable for all concerned. So at least the media mostly get paid and at least most of the agencies know a photograph from a drawing which is very handy knowledge indeed.

And those agencies who are fortunate enough to pass the media council test get to keep 10 percent of the cost of the time or space as their commission. And retailers, who don’t use agencies but can pay their bills anyway, get a 10 percent cheaper rate than anyone else and everyone is happy.

So naturally the trade practices wackers waste a whole lot of time and our money to change the rules which will mean a whole lot of our time and effort to get the business back the way it suits us best anyway which of course is all nonsense but is also the way life is.

3. The Agencies. They used to huddle together in a couple of groups.

One was just about everyone. The other just for the Australian owned ones to try and con the government into giving all the lovely government advertising to the lovely Australian owned agencies which are also all for sale to the lowest bidder but that is another subject. And anyway now there is just one big agency huddle called the AFA. (It used to be called the AIF but this was shot down in flames which, for such an association, was only right.)

You see, this association has a whole set of aims and objectives which are all to do with “ethics and furtherances and promotion” which really all means there’s this bunch of whores huddling together pretending to be nuns.

Now I don’t mind this harmless little charade and, in fact, if it keeps the players away from ever getting involved in the real game, then I am all for it, because I can do with all the lack of competition I can get.

And I don’t suppose either that I should really mind how much all the members pay to belong to this august and even september body, but it really does give me the shits when they pay out their good money to hire a spokesman who can not only do no good but also harm and not just to them but me too which is someone I really care about.

You see the AFA (remember that’s all the agencies huddling together) wanted to pay someone to be their spokesman because they themselves and in person did not know what to say or even who to say it to. So the AFA advertised in all the papers and did all the normal things and finished up with a spokesman who is a Tasmanian geography teacher (in Tasmania geography is a quick walk around the block) who is also a former member of parliament which is all very impressive for all concerned.

I wouldn’t have mentioned him or got angry if he hadn’t done a little bit on the IAC report on soap and detergent advertising. In essence the report says — in the nice cosy way that those socialist reports have — that soap manufacturers are basically ripoffs who spend too much money on advertising which is basically lies in any event.

Now if the AFA or its spokesman is worth a pinch of anything surely it would have at least point out that:

  1. If the consumer price of soaps or detergents is too high (“by 10 percent”) because of advertising, then the market is wide open for any other manufacturer, or retailer, to bring out another brand without the costs and make a killing.
  2. A greater percentage of the retail cost (15 percent) is stolen from the housewife, without her knowledge, in sales tax. A tax that hurts women, with more children and less income, more than any other group. If the bloody government is so concerned with price, why doesn’t it realise that the quickest way to cut the cost of living is to cut out all indirect taxes starting with the sales tax? Why doesn’t the bloody AFA even mention it?
  3. If there is advantage in listing ingredients on the pack, then Colgate and Unilever will have a race to do it first. The plain fact is that no one gives a stuff what’s in the stuff and the promulgation or acceptance of such a “contents” law is just another step towards total state control of all communication. Why doesn’t the bloody AFA even mention it?
  4. The IAC threat to ban advertising or “voluntarily” chop the Christ out of it is nothing more than blackmail and should be treated and exposed as such. Why doesn’t the AFA expose it?
  5. The fact that the IAC, at this stage, doesn’t see a total banning of soap advertising as being necessary is not only irrelevant and impertinent, it is a gross invasion of individual and group rights being contemplated by its very condescending rejection.

Surely to Christ the AFA executive director must have said something about the ratbaggery this all is. Even if just in the interests of self-survival. But not one word. And the IAC is allowed to be more “concerned with the type and level of advertising by the industry” even without an AFA whimper.

Only one Lachlan Maher stands up to be counted in a TV debate with a child named Paul Cheating who is evidently one of the ALP’s new young breed. Son of Dracula.

But no one but Maher hammers home the fact that the IAC is nothing more than a hospital for sick companies (and the AIDC is the morgue). What the hell the IAC has to do with types and levels of advertising of not-sick companies, Christ only knows.

Anyhow, as they used to say until the cigarette TV blackout this week (see it not only can happen, it already has happened, you asleep, out-to-lunch wackers), our good old AFA spokesman doesn’t do a thing except repeat the findings of the commission verbatim like some Indian patting a sacred cow.

And I guess in the short term I shouldn’t really give a stuff because at least I’m not one of the agencies kicking the tin to pay someone to actually help kick even more shit out of free enterprise and the freedom to express (including advertising) without encumbrance.

But somehow, even though I happen to get the AFA free, I don’t think it’s worth the money.

(in order of appearance on Economics.org.au)
  1. Governments Consume Wealth — They Don't Create It
  2. Singo and Howard Propose Privatising Bondi Beach
  3. Singo and Howard Speak Out Against the Crackpot Realism of the CIS and IPA
  4. Singo and Howard on Compromise
  5. Singo and Howard on Monopolies
  6. Singo and Howard Support Sydney Harbour Bridge Restructure
  7. Singo and Howard on Striking at the Root, and the Failure of Howard, the CIS and the IPA
  8. Singo and Howard Explain Why Australia is Not a Capitalist Country
  9. Singo and Howard Call Democracy Tyrannical
  10. Singo and Howard on Drugs!
  11. Simpleton sells his poll philosophy
  12. Singo and Howard Decry Australia Day
  13. Singo and Howard Endorse the Workers Party
  14. Singo and Howard Oppose the Liberal Party
  15. Singo and Howard Admit that Liberals Advocate and Commit Crime
  16. Up the Workers! Bob Howard's 1979 Workers Party Reflection in Playboy
  17. John Whiting's Inaugural Workers Party Presidential Address
  18. John Singleton and Bob Howard 1975 Monday Conference TV Interview on the Workers Party
  19. Singo and Howard on Aborigines
  20. Singo and Howard on Conservatism
  21. Singo and Howard on the Labor Party
  22. Singo, Howard and Hancock Want to Secede
  23. John Singleton changes his name
  24. Lang Hancock's Foreword to Rip Van Australia
  25. New party will not tolerate bludgers: Radical party against welfare state
  26. Singo and Howard introduce Rip Van Australia
  27. Singo and Howard on Knee-Jerks
  28. Singo and Howard on Tax Hunts (Lobbying)
  29. Singo and Howard on Rights
  30. Singo and Howard on Crime
  31. Singo and Howard on Justice
  32. Singo and Howard on Unemployment
  33. John Singleton on 1972's Cigarette Legislation
  34. Singo and Howard: Gambling Should Neither Be Illegal Nor Taxed
  35. Workers Party Platform
  36. Singo and Howard Join Forces to Dismantle Welfare State
  37. Singo and Howard on Business
  38. Singo and Howard on Discrimination
  39. Singo and Howard on the Greens
  40. Singo and Howard on Xenophobia
  41. Singo and Howard on Murdoch, Packer and Monopolistic Media
  42. Singo and Howard Explain that Pure Capitalism Solves Pollution
  43. Singo and Howard Defend Miners Against Government
  44. Singo and Howard on Bureaucracy
  45. Singo and Howard on Corporate Capitalism
  46. The last words of Charles Russell
  47. Ted Noffs' Preface to Rip Van Australia
  48. Right-wing anarchists revamping libertarian ideology
  49. Giving a chukka to the Workers Party
  50. Govt "villain" in eyes of new party
  51. "A beautiful time to be starting a new party": Rand fans believe in every man for himself
  52. Introducing the new Workers' Party
  53. Paul Rackemann 1980 Progress Party Election Speech
  54. Lang Hancock 1978 George Negus Interview
  55. Voices of frustration
  56. Policies of Workers Party
  57. Party Promises to Abolish Tax
  58. AAA Tow Truck Co.
  59. Singo and Howard on Context
  60. Singo and Howard Blame Roosevelt for Pearl Harbour
  61. Singo and Howard on Apathy
  62. Workers Party is "not just a funny flash in the pan"
  63. Singo and Howard on Decency
  64. John Singleton in 1971 on the 2010 Federal Election
  65. Matthew, Mark, Luke & John Pty. Ltd. Advertising Agents
  66. Viv Forbes Wins 1986 Adam Smith Award
  67. The writing of the Workers Party platform and the differences between the 1975 Australian and American libertarian movements
  68. Who's Who in the Workers Party
  69. Bob Howard interviewed by Merilyn Giesekam on the Workers Party
  70. A Farewell to Armchair Critics
  71. Sukrit Sabhlok interviews Mark Tier
  72. David Russell Leads 1975 Workers Party Queensland Senate Team
  73. David Russell Workers Party Policy Speech on Brisbane TV
  74. Bludgers need not apply
  75. New party formed "to slash controls"
  76. The Workers Party
  77. Malcolm Turnbull says "the Workers party is a force to be reckoned with"
  78. The great consumer protection trick
  79. The "Workers" speak out
  80. How the whores pretend to be nuns
  81. The Workers Party is a Political Party
  82. Shit State Subsidised Socialist Schooling Should Cease Says Singo
  83. My Journey to Anarchy:
    From political and economic agnostic to anarchocapitalist
  84. Workers Party Reunion Intro
  85. Singo and Howard on Freedom from Government and Other Criminals
  86. Singo and Howard on Young People
  87. Singo and Howard Expose how Government Healthcare Controls Legislate Doctors into Slavery
  88. Singo and Howard Engage with Homosexuality
  89. Singo and Howard Demand Repeal of Libel and Slander Laws
  90. Singo and Howard on Consumer Protection
  91. Singo and Howard on Consistency
  92. Workers Party is born as foe of government
  93. Political branch formed
  94. Government seen by new party as evil
  95. Singo and Howard on Non-Interference
  96. Singo and Howard on Women's Lib
  97. Singo and Howard on Licences
  98. Singo and Howard on Gun Control
  99. Singo and Howard on Human Nature
  100. Singo and Howard on Voting
  101. Singo and Howard on
    Inherited Wealth
  102. Singo and Howard on Education
  103. Singo and Howard on Qualifications
  104. Ron Manners on the Workers Party
  105. Singo and Howard Hate Politicians
  106. Undeserved handouts make Australia the lucky country
  107. A happy story about Aborigines
  108. John Singleton on Political Advertising
  109. Richard Hall, Mike Stanton and Judith James on the Workers Party
  110. Singo Incites Civil Disobedience
  111. How John Singleton Would Make Tony Abbott Prime Minister
  112. The Discipline of Necessity
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